A Successful SPACE show for Hendrix Genetics

Published on Sept. 19, 2022

A Successful SPACE show for Hendrix Genetics

A sense of normalcy returned as the poultry industry gathered without the need for additional sanitary measures at the annual SPACE trade show held in Rennes, France, September 13th to 15th. This event is the must-attend meeting for all the livestock industry in France, but also internationally with visitors coming from other areas of Europe, Africa, and the Middle East.

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The Hendrix Genetics booth showcased their Turkeys, Layers and Traditional Poultry businesses. Of particular interest was the launch of a new medium turkey product for the EMEA (Europe, Middle East, Africa) region: the Hybrid Grade MakerEVO. A small event was hosted in the booth on the first day where customers received a short presentation about the advantages of the Hybrid Grade MakerEVO while enjoying a cocktail and time to connect with Hybrid representatives. This medium product launch comes only a few short years after the successful launch of the Hybrid ConverterNOVO, a heavy product specially designed for the EMEA region.

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Despite difficult market and sanitary conditions, our teams have continued to work hard to deliver enhanced products. The Grade MakerEVO is the result of this dedication and our continued investments in our pedigree complex.

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Laurent Souti
General Manager for the EMEA Region

To learn more about the Hybrid Grade MakerEVO please click one of the links below.

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