Published on Sept. 13, 2024
Hybrid Turkeys Announces New Director, Sales & Commercial Excellence
We are very pleased to announce the promotion of Blair McCorriston to Director, Sales & Commercial Excellence reporting to Trevor Aitchison, General Manager Americas.
In this role, Blair is responsible for the strategy, implementation, and execution of all sales and customer-facing functions, including Product Management, Technical Support and Marketing for Hybrid Turkeys, Americas. In addition, Blair will represent Hybrid Turkeys on the National Turkey Federation’s Executive Committee, replacing the seat previously held by Owen Willems.
Blair has been with Hybrid Turkeys for 12 years and through her experiences working closely with internal operations, R&D, sales, technical, and marketing teams, Blair is well-positioned to mobilize our newly aligned team to ensure optimal product performance, customer experience and ultimately customer satisfaction. This organizational change supports a strengthened connection between sales, product management, technical service, and marketing.
Blair has demonstrated her commitment to excellence in the turkey industry. I am confident her leadership will support our dedication to delivering high-quality products and services.
