Published on Jan. 19, 2024
Best wishes for the new year from Hybrid Turkeys!
All of our teams and I would like to wish you all the very best for 2024. We hope that this New Year will bring you and your loved ones health, happiness and success.
As we step into 2024, now is time to reflect and make plans for the year ahead. 2023 offered its fair share of challenges, but thanks to the support of our customers, employees, and partners, we can look to the future with optimism. We are proud to have worked hand in hand with you, and we hope to continue a path forward in 2024. Thank you for your support and trust.
In 2023, we saw the results of investment in our tailored products for the European market: the Hybrid ConverterNOVO and Hybrid Grade MakerEVO. These products achieved excellent results in the field in the traits that matter most to our customers, such as FCR, egg production and livability. Continuous product performance is key in supporting our customers at every stage of the value chain, and we will continue to invest in our products through innovative technologies in R&D.
Alongside high performing products, our team is our greatest asset in serving our customers in the European market. Don't hesitate to reach out and tap into their expertise in all areas of technical service in order to get the best out of your flocks. In 2024, we are placing even greater focus on you, our customer. Our goal is to gain a deeper understanding of your needs to foster growth and success together. Our team is ready to help you achieve the most value in your operations and create a more sustainable industry for the future.
As we welcome this new year, let's work together to achieve success. I wish you all the best in 2024!
Laurent Souti
General Manager EMEA, Hendrix Genetics Turkeys France