Published on July 16, 2025
Driving Appetite for Turkey Across the USA
A bold new look is making its way across the USA. We are proud to launch a striking new trailer wrap designed to do more than promote a brand.
This initiative is part of our efforts to boost turkey consumption and lead forward with the broader industry in mind. The trailer wrap features vibrant, appetite-inducing visuals designed to encourage consumers to reimagine turkey.
This design isn’t about promoting our own products; it’s about promoting turkey. We’re thinking beyond our own place in the value chain because we believe in the future of this industry.
By investing in this kind of public-facing, mobile messaging, our goal is to help elevate turkey’s profile in the minds of consumers, retailers, and foodservice partners.
This is just one of many steps Hybrid Turkeys is taking to lead with purpose, do our part to support the industry, and drive meaningful change.
