
Published on Aug. 21, 2025
Raising the Bar: Operations Team Delivers Outstanding Poult Start Results
We’re proud to share the outstanding results our North American Operations team has achieved in breeder poult starts. As a result of this team's dedication, innovation, and teamwork, we've seen exceptional results that are setting a new standard.
Across multiple farms and flocks, the operations team has been delivering a 7-day mortality rate averaging just 1.19% for hens, 1.29% for toms, and often achieving below 1%. These results are no accident. They’re the outcome of focused effort, strategic thinking, and a commitment to the same recommendations we deliver to our customers.

What sets this team apart is their proactive approach to problem-solving. They’ve implemented a series of thoughtful enhancements, including:
- Re-evaluating heater types for more efficient and consistent warmth.
- Standardizing temperature monitoring to ensure optimal conditions from day one.
- Use of ventilation tools to continuously improve barn climate.
- Focusing on a tight barn setup to minimize air leaks and maintain stable temperatures.
- Integration of hydration product to support early health and growth.
Each of these changes, while small on their own, has contributed to a significant overall improvement in poult health and performance. These results reflect the impact of the same recommendations we consistently share with our customers, driving success for them and for us. Special recognition goes to William Alexander, Technical Specialist, who provided guidance every step of the way.
Farm | 3 Day Mortality | 4-7 Day Mortality | 8-14 Day Mortality | 7 Day Mortality |
---|---|---|---|---|
Farm A | 0.39 | 0.71 | 0.63 | 1.10 |
Farm B | 0.60 | 0.80 | 0.09 | 1.40 |
Farm C | 0.24 | 0.75 | 0.25 | 0.99 |
Farm D | 0.09 | 0.20 | 0.43 | 0.29 |
Farm E | 0.07 | 0.87 | 1.10 | 0.94 |
Farm E | 0.05 | 0.77 | 0.82 | 0.82 |
Farm F | 0.26 | 0.8 | 0.8 | 1.06 |
Farm B | 0.60 | 2.50 | 0.10 | 3.10 |
Farm G | 0.99 | 1.02 | 1.16 | 2.01 |
Farm G | 0.11 | 0.49 | 0.55 | 0.60 |
Farm B | 0.19 | 0.51 | 0.41 | 0.70 |
Farm C | 0.03 | 1.80 | 0.57 | 1.83 |
Farm D | 0.19 | 0.38 | 0 | 0.57 |
Farm E | 0.03 | 0.61 | 0.25 | 0.64 |
Farm H | 0.11 | 1.23 | 1.04 | 1.34 |
The success of the Operations team is a testament to what can be achieved when people come together with a shared goal and a commitment to excellence.
Visit our Resources or contact our team if you would like to learn more about keys to success in brooding.