Hybrid Turkeys and TurkeyTrac Announce Strategic Partnership

Published on Nov. 8, 2024

Hybrid Turkeys and TurkeyTrac Announce Strategic Partnership

Hybrid Turkeys is pleased to announce a new partnership with TurkeyTrac, creators of a cutting-edge tracking system used to empower turkey farmers with flock data.

Under this partnership, Hybrid Turkeys will be the exclusive distributor of the TurkeyTrac system. This collaboration offers turkey farmers the opportunity to access innovative tools and enhanced technical support to achieve optimized, consistent performance in their operations.

Supporting Growers with Data-Driven Insights

A key measure of successful turkey farming operation is the ability to achieve consistent performance across all flocks. With the integration of TurkeyTrac, farmers can measure and analyze data on metrics such as feed and water consumption, body weight, mortality, temperature, and humidity. These insights allow farmers to run their operations more efficiently and make informed decisions about their operations.

This system, paired with customized support from the Hybrid technical team, can help farmers identify challenges and opportunities in real time. Custom notifications allow for quicker responses to changes in barn conditions or bird performance, helping to ensure flocks are healthy and achieving their full genetic potential. Identifying trends over time will highlight areas where efficiencies are possible and cost savings can be found. All data is carefully protected and managed according to each grower's user preferences.

Field Data to Enhance Product Development

The collaboration between Hybrid Turkeys, TurkeyTrac, and interested growers is a unique opportunity where field results can help guide the turkey of tomorrow. Field data can be fed back into the Hybrid breeding program to help enhance the understanding of genetic expression in a variety of environments and operating systems ensuring our breeding programs deliver on the traits that matter most to our customers and the industry as a whole.

Jason Yordy

We're excited to deepen our partnership with Hybrid Turkeys to expand the reach of our technology, providing more turkey growers in the USA with valuable insights that boost efficiency and performance across the industry.

Jason Yordy
Jason Yordy, CEO, TurkeyTrac
Blair 2018 square

We believe this partnership with TurkeyTrac gives our customers access to an innovative tool that can expand their farm management practices to achieve even greater success in their operations while providing feedback into our breeding program so that we can continue to evolve our genetics based on market and industry needs.

Blair 2018 square
Blair McCorriston
Director, Sales & Commercial Excellence

To learn more about the TurkeyTrac System feel free to visit the website below or contact the Hybrid Team.

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